We like to think of digital advertising as “direct mail for digital.” Just like a targeted printed mailing, digital ads target specific households but provide you with clear and measurable results. Our digital advertising is location-based, targeting all devices in specific households based on location without guessing or waste. This strategy is 11x more accurate than cookie-based targeting and doesn’t waste your advertising budget on targeting non-human internet traffic, such as bots. Learn more about digital advertising with the resources listed below and email house.sales@leidos.com for more information.

Past Webinars

Reaching Constituents with Digital Advertising

Learn how Congressional offices are using digital advertising to promote upcoming events and advertise constituent services. Watch >

Marketing Resources

Digital Advertising

We employ hyper-accurate targeting methods to help offices promote upcoming events, announce legislative priorities, advertise constituent services, and communicate with less-engaged constituents via programmatic digital display and video ads. Read more >

Leidos DSI Now Offers Digital Advertising

Leidos DSI is proud to offer digital advertising to our clients as another Franking-approved way to engage with constituents. Read more >

How Digital Advertising Works

This strategy is eleven times more accurate than cookie-based targeting and doesn't spend any of your advertising budget on targeting non-human internet traffic, such as bots. Read more >

Hyper-Targeted Digital Advertising

Our digital advertising uses 3 hyper-accurate targeting methods to help offices. Read more >

Case Study: Voter ID Before & After Digital Advertising

Two voter identification surveys, one from October 17-18, 2019, and another from November 5-6, 2019, asking the identical questions of the same universe of 5,320 respondents. Read more >

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